Uinta Reveals New Detour Double IPA Packaging - Coming Early Feb

image
We brought you a peek at this packaging back in Dec, and now the official word from Uinta:

First brewed and released in 2010 as a core brand in their Crooked Line of beers, Detour Double IPA escalated into a brand that no longer fit in with the limited release nature intended for Uinta’s Crooked Line.  And so, Uinta gave the brand a face lift, adapting its packaging to emerge the brand into their Classic Line of beers.

So what changed? In lieu of a 750ml cork and caged finished bottle, Detour will be bottled in Uinta’s proprietary 12oz Compass Bottle and adorned with new label artwork that adopts the outdoorsy, adventurous look and feel of Uinta’s Classic Line.  The Detour label depicts a Vintage International  Scout and Airstream Camper heading away from the ‘hustle and bustle’ towards the great outdoors; the type of ‘Detour’ that resonates with the Uinta team and consumers alike. Detour will be available in a 4 pack and is scheduled to hit shelves in early February.

As for the beer, Detour’s hop profile will be kicked up a few notches with the addition of a fifth hop, Citra, which boosts citrusy characteristics in the beer.  A scenic tour of hops, consumers can expect a bright and bold Double IPA.
.

About MyBeer Buzz

Founder, owner, author, graphic designer, CEO, CFO, webmaster, president, mechanic and janitor for mybeerbuzz.com. Producer and Co-host of the WILK Friday BeerBuzz live weekly craft beer radio show. Small craft-brewer of the craft beer news sites and one-man-band with way too many instruments to play........Copyright 2007-2024 mybeerbuzz.com All Rights Reserved: Use of this content on ANY site without written permission is not allowed.

0 comments (click to read or post):

Post a Comment

Please leave a comment...I do moderate each comment so it may not appear immediately...and please be nice! You can also comment using Disqus (below) or even comment directly on Facebook (bottom).